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Thetary
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#1440 Radar 50

An options trading journal for wheeling strategies, tracking trades and calculating cost basis.

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Product memo

Options traders focused on wheeling strategies gain a dedicated journal for tracking trades and calculating cost basis. It replaces complex spreadsheets and broker tools with a specialized interface that follows trade evolution, handles cost basis after rolls, and visualizes performance. This approach solves common pain points like lost trade history and manual math, offering a centralized overview and shareable public journals.

For who

Options traders focused on wheeling strategies

Solves what

Streamlines options trade tracking, cost basis calculation, and performance visualization.

  • Options trade journaling
  • Cost basis management
  • Portfolio performance charts

In their own words

Thetary

The Options Journal That Actually Works

Thetary eliminates spreadsheet headaches with an options journal designed specifically for wheeling.

Commercial cues

Pricing snapshot subscription with free tier

Model

subscription

Free tier

Yes

Trial

Available

No public pricing tiers captured.

Pricing Strategy

Key Tactics
  • Annual separates larger buyers.
  • Free tier lowers testing friction.

Operator context

Operating setup

Founded

Jul 2025

HQ

United States

Platform

Web app

Audience

General

Payments

Stripe

Detected via TrustMRR

Social footprint

Builder Strategy

Strategy Type
Niche Specialist
Stage
Pre Revenue
Effort
Solo Buildable
About Thetary Expand

Thetary provides options traders, particularly those employing wheeling strategies, with a specialized journal. It simplifies the process of tracking trades, accurately calculating cost basis after complex adjustments like rolls, and visualizing overall portfolio performance.

This tool replaces the need for cumbersome spreadsheets and fragmented broker reports, centralizing all trade data. Its positioning addresses common frustrations such as manual calculations and maintaining historical trade records, offering a clear overview of daily P&L and the option to share public journals.