Tendee
Automates team attendance and sub-finding for casual sports leagues.
Product memo
Targets casual sports teams, freeing captains from the relentless grind of manual attendance tracking and player chasing. Its wedge is opinionated automation tailored for recurring seasons, eliminating the 'weekly nag' that plagues team organizers. Positions itself as a specialized tool that complements existing group chats, differentiating from generic calendar apps by tackling the unique pain points of sub-finding and waitlist management.
For who
Rec league and social sports teams
Solves what
Automates team attendance, sub finding, and roster management for captains.
- Automated weekly check-ins
- Sub Finder & Waitlist
- Contact lists
In their own words
Team
Set up your season once. Tendee chases the weekly confirmations, fills the gaps, and keeps your team chat free for the bants.
Team attendance, on autopilot.
Commercial cues
Model
subscription
Free tier
Yes
Trial
No
Free Season
Set up season once · Automated check-ins
Full Membership
C$30/yr
Set up season once · Automated check-ins
Pricing Strategy
Operates on a freemium model, offering a free first season before transitioning to a single, affordable annual subscription for unlimited use.
- • A free first season acts as an extended trial, letting captains experience full automation before committing.
- • A single annual tier simplifies pricing decisions and eliminates per-player friction, appealing to budget-conscious teams.
- • A 20% lifetime discount incentivizes early adoption and fosters long-term commitment from team organizers.
Operator context
Team
Indie / lean
Founded
May 2026
Tech stack
Social / footprint
Builder Strategy
- Strategy Type
- Niche Specialist
- Stage
- Bootstrapped Lean
- Effort
- Solo Buildable
Targets rec league captains with a clear pain point (attendance nagging) and offers an automated, single-season free tier to convert.
Unfair Advantages
-
Unorthodox Pricing Free first season acts as a product-qualified lead for paid annual plan
-
Brand Trust Founder's personal story of solving the problem builds relatable trust
Builder Lesson
Offer a free 'first use' of the core paid product to demonstrate value before asking for payment.
Full Reasoning
Wins by directly tackling the captain's most tedious weekly chore: attendance management for recurring sports seasons. The free first season is a brilliant go-to-market wedge, allowing users to experience the full automation firsthand before committing to the $30/year flat fee. Unlike generic calendar tools, its laser focus on sub-finding and waitlists creates a clear moat. Builders should emulate this 'try before you buy' model, especially for niche tools where ingrained user habit is the ultimate lock-in.
About Tendee Expand
Tendee is designed specifically for captains of rec league and social sports teams, taking the headache out of managing player attendance. It automates the entire process, from sending out availability requests to tracking responses and even finding substitutes when players can't make it. This eliminates the constant back-and-forth communication that often falls on team organizers, allowing them to focus on the game itself.
Unlike general-purpose calendar or communication apps, Tendee is built with the unique challenges of team sports in mind. It provides features like automated check-ins, a sub-finder with waitlist management, and easy contact list creation, all integrated into a simple platform. The product's pricing philosophy, starting with a free first season, allows teams to fully experience its value proposition before committing to an annual subscription, making it an accessible and friction-free solution for busy team captains.