A transparent marketplace for overlay ads on live streams, paying creators by CPM.
Product memo
Streamer.Ad connects live streamers with advertisers through a transparent marketplace for overlay ads. Streamers integrate a URL into OBS and earn CPM based on actual concurrent viewers, receiving weekly payouts. Advertisers set CPM, manage budgets, and access transparent ledgers. This model targets creators seeking monetization and brands looking for direct audience engagement.
For who
Live streamers and advertisers
Solves what
A transparent marketplace for overlay ads on live streams.
- Overlay ad marketplace
- CPM pricing based on live viewers
- Weekly payouts for streamers
In their own words
Turn every
A transparent marketplace for streamers and advertisers.
Overlay advertising marketplace for live streamers.
Operator context
Founded
Apr 2026
HQ
United States
Platform
Web app
Audience
Creators
Payments
Stripe
Public footprint
Tech stack
Builder Strategy
- Strategy Type
- Niche Specialist
- Stage
- Pre Revenue
- Effort
- Solo Buildable
About streamer Expand
Streamer.Ad provides a marketplace for overlay ads, connecting live streamers with advertisers. It helps creators price their content by earning CPM based on their actual concurrent viewers.
Advertisers can target audiences by platform, language, country, and viewer count, setting daily and total budgets for their campaigns. The platform integrates with OBS, simplifying ad placement for streamers and offering transparent ledgers for advertisers.
This model creates a direct channel for brands to engage with live audiences while offering a clear monetization path for streamers.