Simba
An iPhone app blocker that uses reminders and custom screens to help users focus.
Product memo
Simba targets iPhone users struggling with app and website distractions. Unlike typical blockers, it uses a cat mascot and personalized reminders to reinforce the 'why' behind blocking, making focus sessions less about restriction and more about commitment. This approach aims to overcome willpower fatigue by integrating with iOS Screen Time for reliable enforcement.
- For who
- iPhone users seeking focus
- Solves what
- Distraction from apps and websites with gentle reminders and custom blocking.
- Native Screen Time blocking
- Customizable block screens
- Hard Mode for strict focus
Operator & company
Company
- Team
Indie / lean
- Founded
Jul 2026
Operating model
- Business model
Saas
- Platform
Plugin / ecosystem
- Audience
Consumers
Builder strategy
- Strategy Type
- Niche Specialist
- Stage
- Bootstrapped Lean
- Effort
- Solo Buildable
Source evidence
- Category
- Productivity
- Developer
- Fatih Demir
- Download
- Free download
- Current version
- 1.4
Latest observed release
v1.4 · Jul 31, 2026
bug-fix
Evidence sources
About Simba Expand
Simba is an iPhone app designed to help users regain focus by blocking distracting applications and websites. Unlike traditional blockers that simply deny access, Simba employs a unique approach by pairing native Screen Time enforcement with a charming cat mascot and personalized reminders.
These gentle nudges, displayed on custom block screens, remind users of their original intent for blocking, making it easier to resist temptation. The app offers scheduled blocking, on-demand focus sessions, app grouping, and a strict 'Hard Mode' for critical focus periods, all while providing kind analytics on focus time and blocked attempts.
Simba aims to be a supportive companion in the user's journey towards better digital well-being.
Niche context
App Blocker
9 tracked →Adjacent niches
In their own words
Remember _why_ you blocked it, before you open it.
Most blockers just say no. Simba pairs real app & website blocking with a small cat companion who shows up right when willpower gets shaky, with the exact reason you set the block in the first place.
Competitive context
5 peers · Same primary niche.
Commercial cues
- Model
- free only
- Free tier
- Yes
- Trial
- No
Pricing strategy
Simba offers a free tier; paid plan details are not publicly priced.
- • Free tier offers basic blocking to onboard users
- • Focus tier adds advanced customization and strict modes
- • Visible limits define plan boundaries.