Product memo
Shortube leverages AI (Whisper, GPT-4o, DALL-E 3) to automate the entire workflow of transforming long videos into viral Shorts. It targets creators and marketers by offering a fast, end-to-end product from URL to published content across multiple platforms, aiming to reduce manual effort and cost.
For who
Video creators and marketers
Solves what
Automating the creation of viral short-form video content from long-form videos.
- AI clip selection
- Automated captions and reframing
- Multi-platform publishing
In their own words
One long video.10 viral Shorts. Fully automated.
Finds your strongest moments, adds animated captions, reframes to 9:16, writes metadata, and publishes to YouTube, TikTok, and Instagram — in under 6 minutes.
Commercial cues
Model
hybrid
Free tier
Yes
Trial
No
Pricing Strategy
- • Free first project to lower adoption friction
- • Tiered passes cater to sporadic and regular users
Operator context
Operating setup
Team
Indie / lean
LLM classification
Founded
Jul 2026
Platform
Web app
Audience
Creators
Builder Strategy
- Strategy Type
- Niche Specialist
- Stage
- Bootstrapped Lean
- Effort
- Small Team
About Shortube Expand
Shortube is an AI-powered platform designed to automate the creation of viral short-form video content from longer videos. It simplifies the entire process from a video URL to published Shorts across YouTube, TikTok, and Instagram, aiming to save creators significant time and resources.
The platform offers a flexible pricing structure including pay-per-video credits, time-based passes, and subscription plans, with a free first project to encourage adoption.