Manages UGC campaigns, from creator sourcing to payouts, for DTC brands.
Product memo
DTC brands and agencies use UGC Roster to centralize their user-generated content (UGC) campaigns. It handles the entire workflow, from finding creators and managing outreach to tracking content and processing payouts. This unified approach simplifies a complex process, helping brands scale their UGC ad efforts.
For who
DTC brands and agencies
Solves what
Finding creators, managing campaigns, and handling payouts for UGC ads.
- Creator sourcing & vetting
- Campaign management
- Automated payouts & contracts
In their own words
Find High-Converting Creators and Run Winning Campaigns
Roster finds top creators in your niche and manages your campaigns, sourcing through payouts.
Commercial cues
Model
subscription
Free tier
No
Trial
Available
Pricing Strategy
- • Two-tier structure targets different scaling needs for creator outreach.
- • Monthly billing offers flexibility, reducing commitment for new users.
- • Clear outreach limits guide users toward larger plans.
Operator context
Operating setup
Founded
May 2026
Platform
Web app
Audience
Marketers
Social footprint
Tech stack
Builder Strategy
- Strategy Type
- Niche Specialist
- Stage
- Pre Revenue
- Effort
- Solo Buildable
About Roster Expand
Manages UGC campaigns, from creator sourcing to payouts, for DTC brands.