Paymentsetu
Automated payment verification for direct UPI payments, cutting gateway commissions.
Product memo
Merchants receiving UPI payments get instant transaction notifications and automated verification. It uses dynamic QR codes and webhook integrations to confirm payments deposited directly into bank accounts. This approach removes commission fees, targeting businesses that need a direct, reconciliation-ready payment flow.
- For who
- Merchants receiving UPI payments
- Solves what
- Automated payment verification and instant transaction notifications
- Dynamic QR code generation
- Webhook integration
- Real-time notifications
Operator & company
Operators
1 person

Company
- Founded
Jan 2025
Operating model
- Business model
Usage Based
- Platform
Web app
- Audience
Ops Finance
- Payments
Paddle
Builder strategy
- Strategy Type
- Niche Specialist
- Stage
- Pre Revenue
- Effort
- Solo Buildable
Source evidence
Evidence sources
About Paymentsetu Expand
PaymentSetu offers an automated product for merchants to verify UPI payments and receive real-time transaction notifications. It serves businesses in India that accept direct UPI payments, providing dynamic QR code generation and webhook integration.
This service serves as a verification layer, not a payment gateway, allowing funds to deposit directly into the merchant's bank account. This model removes the commission fees typically charged by gateways, making it a practical option for businesses seeking to reduce transaction costs and automate reconciliation.
In their own words
Receive Payments Instantly in
Payment Setu Is Not A Payment Gateway, It Is A Payment Verification Service. All payments will be directly deposited into your bank account.
Competitive context
2 peers · Same primary niche · Radar benchmark · Paymentsetu #1225.
Commercial cues
- Model
- usage based
- Free tier
- No
- Trial
- No
Pricing strategy
PaymentSetu prices usage around listed tiers, starting with Starter at 399 INR/month.
- • Tiered credit packs align costs directly with transaction verification volume.
- • Starter at 399 INR/month sets the entry price.

