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Automated payment verification for direct UPI payments, cutting gateway commissions.

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Merchants receiving UPI payments get instant transaction notifications and automated verification. It uses dynamic QR codes and webhook integrations to confirm payments deposited directly into bank accounts. This approach removes commission fees, targeting businesses that need a direct, reconciliation-ready payment flow.

For who
Merchants receiving UPI payments
Solves what
Automated payment verification and instant transaction notifications
  • Dynamic QR code generation
  • Webhook integration
  • Real-time notifications

Operator & company

Operators

1 person

Samrat Ghosh

Founder · Source-backed

X @samratseo

Company

Founded

Jan 2025

Operating model

Business model

Usage Based

Platform

Web app

Audience

Ops Finance

Payments

Paddle

Builder strategy

ProvenRadar analysis

Strategy Type
Niche Specialist
Stage
Pre Revenue
Effort
Solo Buildable

Source evidence

Current source facts supporting this analysis. They remain attributed and may be newer than the latest dossier refresh.

Evidence sources

About Paymentsetu Expand

PaymentSetu offers an automated product for merchants to verify UPI payments and receive real-time transaction notifications. It serves businesses in India that accept direct UPI payments, providing dynamic QR code generation and webhook integration.

This service serves as a verification layer, not a payment gateway, allowing funds to deposit directly into the merchant's bank account. This model removes the commission fees typically charged by gateways, making it a practical option for businesses seeking to reduce transaction costs and automate reconciliation.

In their own words

Receive Payments Instantly in

Payment Setu Is Not A Payment Gateway, It Is A Payment Verification Service. All payments will be directly deposited into your bank account.

Competitive context

2 peers · Same primary niche · Radar benchmark · Paymentsetu #1225.

Efektiva

Efektiva

#b2b

efektiva.ai

No comparable data

No public Radar

Kyxstart

Kyxstart

#api

kyxstart.com

No comparable data

No public Radar

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Commercial cues

Model
usage based
Free tier
No
Trial
No

Pricing strategy

PaymentSetu prices usage around listed tiers, starting with Starter at 399 INR/month.

  • Tiered credit packs align costs directly with transaction verification volume.
  • Starter at 399 INR/month sets the entry price.

Tech stack

Alpine.jsBootstrapCloudflare