An AI agent that automates customer onboarding and provides real-time screen guidance.
Product memo
Obi augments customer usage teams by automating onboarding and offering real-time guidance. It handles procedural setup and answers questions, freeing human CSMs to focus on high-value accounts. This approach reduces customer churn and helps customer usage leaders scale their impact without adding headcount.
For who
Customer Success teams, Product Managers, Founders
Solves what
Reduces customer churn by automating onboarding and providing real-time guidance.
- AI voice agent for onboarding
- Real-time screen guidance
- Automated session reporting
In their own words
Stuck customers churn. Obi fixes that.
Obi is an AI agent that works alongside every customer. It learns their goals, builds personalized plans, then sees their screen to guide them and get things done. Then, it tells your team exactly who to focus on and why.
Commercial cues
Model
subscription
Free tier
No
Trial
No
Pricing Strategy
- • Monthly plans keep buying commitment low.
- • Monthly pricing keeps plan comparison straightforward.
Operator context
Operating setup
Founded
Feb 2026
HQ
Australia
Platform
Web app
Audience
Customer Support
Market demand
Obi keyword demand
5 keywords
Market demand is Starter-tier market intelligence.
Derived from this product’s latest SimilarWeb keyword mix — directional demand, not proof.
Builder Strategy
- Strategy Type
- Niche Specialist
- Stage
- Vc Growth
- Effort
- Small Team
About Obi Expand
Obi provides an AI agent that works alongside customers to automate onboarding and deliver real-time guidance. It learns individual customer goals, builds personalized plans, and then uses screen awareness to guide users and complete tasks.
The AI agent also generates automated session reports, telling teams exactly which customers need focus and why. This offers a way to scale customer usage efforts without proportionally increasing headcount.