A free browser extension that identifies plastic-based clothing materials while you shop.
Product memo
Conscious shoppers use Fibr to identify plastic-based clothing materials during online shopping. It operates as a browser extension, offering a clear 'traffic light' system that distinguishes between natural, mixed, and synthetic fibers. This approach helps consumers avoid unwanted plastics at the point of purchase, serving as a direct, privacy-focused tool in a niche often dominated by broader sustainability platforms.
For who
Conscious shoppers and consumers
Solves what
Identifying plastic-based clothing materials during online shopping.
- Browser extension for real-time scanning
- Fiber material identification
- Plastic vs. natural fiber classification
In their own words
Don't wear _plastic._
A new tab in your closet
Fibr shows you what every garment is really made of while you shop, so you never buy plastic by accident again.
Commercial cues
Model
free only
Free tier
Yes
Trial
No
Pricing Strategy
Fibr offers a free tier; paid plan details are not publicly priced.
- • A free tier removes all friction for adoption and immediate use.
- • No account required lowers commitment for privacy-conscious users.
Operator context
Operating setup
Team
Indie / lean
LLM classification
Platform
Browser extension
Audience
Consumers
Builder Strategy
- Strategy Type
- Niche Specialist
- Stage
- Bootstrapped Lean
- Effort
- Solo Buildable
About Fibr Expand
Fibr helps conscious shoppers identify plastic-based clothing materials directly within their online shopping workflow. This browser extension provides immediate material identification, classifying garments into natural, mixed, or synthetic (plastic) fibers.
Its privacy-focused design and no-account-required access lower the barrier for adoption, allowing consumers to make informed purchasing decisions without friction. Fibr carves out a niche by focusing specifically on material transparency, a critical concern for those aiming to reduce plastic consumption in their wardrobe.