
Product memo
CONA targets DACH e-commerce businesses, automating reconciliation and VAT for platforms like Shopify and Amazon. It offers direct export to DATEV, addressing a critical pain point for regional sellers. This specialized focus reduces manual effort and compliance risks, providing a simplified accounting product.
For who
DACH e-commerce sellers
Solves what
Automates accounting reconciliation and VAT for Shopify, Amazon, and DATEV.
- Order reconciliation
- DATEV export
- VAT compliance
In their own words
All data sources. One clean export.
Supports all major platforms →
Commercial cues
Model
subscription
Free tier
No
Trial
Available
Pricing Strategy
- • One flat price simplifies buying decisions for e-commerce sellers.
- • A generous order limit handles volume without forcing immediate upgrades.
- • A free trial removes adoption friction for new e-commerce businesses.
Operator context
Operating setup
Founded
Apr 2026
HQ
Germany
Platform
Web app
Audience
Ops Finance
Market demand
CONA keyword demand
5 keywords
Market demand is Starter-tier market intelligence.
Derived from this product’s latest SimilarWeb keyword mix — directional demand, not proof.
Builder Strategy
- Strategy Type
- Niche Specialist
- Stage
- Vc Growth
- Effort
- Small Team
About CONA Expand
CONA provides automated accounting reconciliation and VAT handling specifically for DACH e-commerce businesses. It integrates directly with major platforms like Shopify and Amazon, simplifying financial operations for sellers.
A key feature is its direct export capability to DATEV, which is essential for compliance in the German-speaking market. By focusing on this regional need, CONA removes significant manual effort and reduces the risk of errors in complex e-commerce accounting processes, making it a specialized tool for its target audience.




