Coachpa
Online CVs for football coaches, ditching PDFs for shareable profiles.
Product memo
Targets football coaches, particularly those networking on X or in coaching groups, who need a dynamic, professional CV beyond static PDFs or generic LinkedIn profiles. Wedges into the market by offering a dedicated, opinionated online CV tailored specifically for this niche, complete with custom URLs and directory visibility. This approach consolidates credentials and testimonials into one easily shareable asset, directly solving the problem of coaches needing to be discovered by clubs.
For who
Football coaches seeking professional online CVs
Solves what
Creates a shareable, professional online CV for football coaches to showcase credentials and opportunities.
- Customizable online CV
- Shareable link
- Club/license directory
In their own words
One link. Every club, badge, and testimonial you've earned.
LinkedIn wasn't built for football coaches. CoachPage is. Create your page and drop the link into your email signature, on your X bio, in the WhatsApp Coaching Group when clubs ask "We are looking for a coach".
A polished coaching CV. One link. Yours forever.
Commercial cues
Model
hybrid
Free tier
Yes
Trial
No
Free
Random URL · Unlimited entries · Optional homepage card
Yearly
PopularCustom slug · Directory listing · PDF download
Lifetime
Custom slug · Directory listing · All future features
Pricing Strategy
Employs a freemium model to attract a wide base, then offers annual and lifetime options for coaches seeking enhanced visibility and features.
- • A freemium model captures the long-tail of coaches, offering a frictionless entry point to build a large user base.
- • A lifetime deal acts as a high-value anchor, appealing to dedicated coaches who want to invest once for permanent professional branding.
- • An annual plan, priced at $25, is positioned as an affordable, essential 'kit bag' item, making ongoing professional presence accessible.
Operator context
Founded
Apr 2026
HQ
United Kingdom
Payments
Stripe
Tech stack
Builder Strategy
- Strategy Type
- Niche Specialist
- Stage
- Bootstrapped Lean
- Effort
- Solo Buildable
Targets football coaches with a niche online CV, leveraging a freemium model and lifetime deal to capture users.
Unfair Advantages
-
Brand Trust Founder's existing football resources (360TFT, FootballGPT) build credibility.
-
Unorthodox Pricing Lifetime deal offers high perceived value, difficult for competitors to match.
Builder Lesson
Offer a lifetime deal early to capture user commitment and build a loyal base in a niche market.
Full Reasoning
Wins by hyper-focusing on football coaches, a niche often underserved by generic CV tools. The founder's existing presence within the football ecosystem provides immediate credibility and a built-in distribution channel. The asymmetric bet here is the lifetime deal, offering immense value that bloated incumbents can't easily replicate without cannibalizing their own recurring revenue streams. Builders should learn to leverage deep domain expertise and community presence to establish trust and offer compelling, unique pricing structures that disrupt the status quo.
About Coachpa Expand
CoachPage provides football coaches with a modern solution for professional online CVs, moving beyond traditional PDFs and generic profiles. Designed for coaches actively seeking new opportunities or looking to elevate their personal brand, it offers a dedicated platform to highlight licenses, testimonials, and career achievements. The platform addresses the critical need for coaches to present their qualifications effectively and be easily discoverable by clubs and organizations.
Built with a deep understanding of the football world, CoachPage offers features like custom URLs and inclusion in a coach directory, enhancing visibility. Its pricing strategy, including a free tier and an attractive lifetime deal, makes professional branding accessible to a wide range of coaches, from grassroots to elite levels. This specialized approach ensures that every feature is relevant, helping coaches make a strong impression in a competitive field.